Category: Insights

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  • Insights
  • Insights

State of Online Shopping: Trust Is the New Checkout

What Kenya's Ecommerce Shoppers Really Want in 2026
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  • Insights
  • Insights

Kenya Consumer Trends H1 2026

What Happened, What Matters, What's Next
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  • Insights
  • Insights

GLP-1 in Kenya: What the Weight-Loss Drug Boom Means for the Food Industry

GLP-1 in Kenya and the food industry
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  • Foresight, Insights, Social Research
  • Foresight, Insights, Social Research

Sedentary Digitalism: Inside Kenya’s Digital Addiction Crisis

Inside Kenya's Growing Digital Addiction Crisis
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  • Foresight, Insights, Social Research
  • Foresight, Insights, Social Research

72% and Rising: Inside Kenya’s Fast-Track to AI Dependency

AI Dependency is Outpacing Awareness: Are we outsourcing critical thinking?
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  • Foresight, Insights, Social Research
  • Foresight, Insights, Social Research

Navigating Teen Discomfort and Digital Boundary-Setting

The Disconnect Dilemma
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  • Foresight, Insights, Social Research
Digital technology
  • Foresight, Insights, Social Research

Are We Building a Smart Continent on Tired Minds?

The Hidden Cost of Africa's Digital Boom
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  • Insights, Social Research
  • Insights, Social Research

New Report: The Reality of Digital Dependency in Kenya

Just how deep does digital dependency run in Kenya..
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  • Insights
  • Insights

Will Humans Become Optional in Future Research?

The future of research is human-machine collaboration.
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  • Insights
  • Insights

Are We Moving Too Fast With AI in Market Research?

Why human insight still matters in the age of AI-driven consumer intelligence.
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